The Yets – Not Fade Away

“Our ‘Pinup Girl’ album is a sonic journey from youth into adulthood and beyond, tracking thought and emotion all along the way.  Relationships are no accidental traveling companion to the music since, after all, that’s what life is really all about. Not just our relationships with each other, but our relationships with matters spiritual and universal in nature,” says Robin Wilson.

“Although there is a special meaning in each song for us, broad inclusion awaits all who listen carefully.  We believe there’s a little something here for everyone and we hope you catch a glimpse of your reality in our ‘Pinup Girl’.”

The Yets recently shared ‘Enemy’, revolving around internal conflict, one’s own darker impulses and the paradox of freedom and destruction towards a path towards self-realization. Earlier, they shared the reverie-laden singles ‘Define The Man’ and ‘3’s’, blending modern and classic rock elements to create music that feels both fresh and timeless. 

The duo also present a fresh video for the title track, evoking a deep sense of nostalgia and longing for a past love, beautifully captured in the imagery of a weathered photograph.  The mention of a “watermarked” photo suggests the passage of time and the fragility of memories having survived the elements, as the narrator recalls a moment where they can almost hear their loved one laughing behind the camera.  This vivid scene transports us to a time and place filled with joy, warmth and connection.

References to “Seabrook salt and the wind in your hair” paint a picturesque setting, emphasizing the carefree nature of their relationship.  The narrator holds this memory close, expressing how much they truly care. The lines about a “forties pinup” and a personal “Vargas girl” highlight the beauty and idealization of the girls in the photo, representing not just a romantic interest but an ideal that meant the world to the narrator.

Reflecting on the bittersweet nature of these memories, the narrator recognizes that while they were once perfect, things ultimately came undone. Grappling with the fading of such a meaningful moment from the minds eye, the lyrics express a deep affection for the memory itself while feeling the pain of loss and the desire to “rewind the film to the very start” to relive those cherished times. There is a yearning to return to moments of happiness and love that now feel out of reach.

Ultimately, reminiscing about a perfect love that now exists as memories underlines the fleeting beauty of a relationship, capable of evoking both a sense of joy and a poignant ache for what has been lost.